NIKON IMPRESSES WITH FOUR EISA AWARD WINS
Amsterdam, The Netherlands, 16ᵗʰ August 2022: Nikon is pleased to announce that four of its products have been successful at the EISA Awards 2022-2023. Nikon’s flagship mirrorless camera, the Z 9, impressed the judges to be crowned “Camera of the Year”. NIKKOR lenses also triumphed, with the NIKKOR Z 800mm f/6.3 VR S picking up the “Telephoto Lens” award, the NIKKOR Z 400mm f/2.8 TC VR S taking home the “Professional Telephoto Lens” award and the NIKKOR Z MC 105mm f/2.8 VR S winning in the “Macro Lens” category.
Seen as a game changer in the industry, the Z 9 is said to be “the most advanced and capable camera you can buy right now”, and has been commended for its outstanding image quality, high-speed autofocus and 8K video capabilities. Meanwhile, the NIKKOR Z 800mm f/6.3 VR S was praised for its “compact dimensions, low weight and affordable price tag”, making it a popular choice among wildlife photographers.
The NIKKOR Z 400mm f/2.8 TC VR S was recognised as being the first of its kind to feature a built-in 1.4x teleconverter and for its quick autofocus - perfect for sports photographers. Whilst the NIKKOR Z MC 105mm f/2.8 VR S was described as being a “nearly perfect macro lens” with its short minimum focus distance and STM autofocus ensuring it stood out in its category.
These four awards demonstrate Nikon’s continued commitment to creating innovative and industry leading equipment that enables photographers and videographers to push the boundaries of what is possible with their work.
EISA comments for the Z 9 “Camera of the Year” award 2022-2023
The Nikon Z 9 is the most advanced and capable camera you can buy right now. Its stacked 45.7-million-pixel full-frame CMOS sensor and fast EXPEED 7 processor deliver outstanding image quality and high shooting speeds of up to 30 fps in JPEG, and 20 fps in RAW, in full resolution. The fast autofocus system with Nikon’s Advanced 3D Tracking locks onto moving subjects effortlessly. For video shooters, the Z 9 offers a wide range of resolutions and frame rates, up to 12-bit raw 8K/60 internally. With its dual-grip form factor and sturdy build quality, the Z 9 is a ground-breaking and powerful tool.
EISA comments for the NIKKOR Z 800mm f/6.3 VR S “Telephoto Lens” award 2022-2023
Ultra-telephoto lenses are usually associated with enormous size, heavy weight, and a hefty price. Nikon’s new 800mm telephoto lens is therefore a pleasant surprise, with its compact dimensions, low weight, and affordable price tag. Nikon has achieved this using a Phase Fresnel element, which allows the lens’ length to be greatly reduced. Additionally, several lens elements have been positioned to shift the centre of gravity close to the body, which makes handheld shooting a real possibility. Despite its reduced size, it still provides excellent image quality, ensuring this new telephoto offering will be a bestseller among wildlife photographers.
EISA comments for the NIKKOR Z 400mm f/2.8 TC VR S “Professional Telephoto Lens” award
A 400 mm f/2.8 lens is the industry standard for sports photography and is often used with a teleconverter. The NIKKOR Z 400mm f/2.8 TC VR S is the first of its type to sport a built-in 1.4x teleconverter, which is activated using a conveniently located switch. This allows photographers to quickly increase the focal length to 560 mm. Despite this, the lens is 20% lighter than its F-mount predecessor. As can be expected from a lens built for professional use, this versatile telephoto lens offers high build quality, quick autofocus and excellent optical performance.
EISA comments for the NIKKOR Z MC 105mm f/2.8 VR S “Macro Lens” award 2022-2023
This is a nearly perfect macro lens. With a completely new optical design, it is significantly sharper than its F-mount counterpart. The performance is already excellent at maximum aperture, distortion is absent, and vignetting is almost unnoticeable. Focusing is fast thanks to dual STM autofocus motors that move two groups of lenses and the 4.5 stops of vibration reduction make it easy to shoot handheld. The lens offers a short minimum focusing distance of 0.29 m and includes a limiter switch to reduce the working range to a maximum of 0.5 m. Finally, the lens is weather sealed for use in adverse conditions.
Every year, the EISA Awards celebrate those new products that combine the most advanced technology and desirable features with class-leading performance. The EISA Awards extend from the most affordable, high-value products to the most aspirational expressions of modern consumer electronics. Award categories change from year to year, reflecting the evolution of product design and connectivity, but every EISA Award winner remains the very best in its class.
Please visit the EISA website for more information: https://www.eisa.eu/
About Nikon Europe
Nikon is a world-leading provider of imaging products and services. Its innovative optics technology - from consumer and professional cameras to lenses, system accessories, and sport and recreational optics - is powered by over 100 years of experience. The brand is globally recognised for setting new standards in design and performance, with Nikon’s revolutionary Z series mirrorless cameras and NIKKOR Z lenses representing a new dimension of optical performance. Nikon is committed to leading imaging culture and enables some of the world’s best visual artists to reach their creative potential through visual storytelling.
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